How to Sell on BigCommerce Like a Boss | Khaos Control Cloud

BigCommerce is shopping cart software, or as some may know it, an eCommerce platform.

Selling on BigCommerce like a boss is easy. But only if you utilise all the features BigCommerce offers to the fullest. As the saying goes you can lead a horse to water but you can’t make it drink.

The Dashboard is going to be the main hub from which you control your business, being able to control orders, products, customers etc makes controlling and delivering stock a breeze. With all the main aspects of your business being pegged to the sidebar for easy browsing you will never be confused when trying to navigate.

Inventory and customer management

In the orders screen your basic options include; view, add, search and export, all of which are self-explanatory. Additional options include; Drafting orders, controlling shipments, tracking numbers, adding gift certificates and viewing order statuses. These are the lifeblood of any business and are essential for success, and the fact that BigCommerce makes them so easy to navigate really benefits the user experience.

Whilst all these tabs are essential, some will give you the added extra boost to make you better than your competition. For example, by creating customer groups, you can help create a category level/ storewide discount etc. list of similar suppliers making your job more streamlined when it comes to accessing their data and giving them discount codes for being loyal customers.

Getting your Style Across

Selling like a boss on BigCommerce is made simple by its marketing and storefront features, which really entice customers to the site and promote spending. Alongside additional features like

abandoned shopping cart savers (which have the potential to increase sales by up to 17%), a robust API (integration toolkit) and great conversion to mobile platforms.

The API in BigCommerce allows you to connect your ERP solution ( Such as Khaos Control Cloud) to your online store, as well as your

Virtual Showroom (VSR) by making use of all these features you will have an added advantage on those companies that just make do with the barebones functionality. If you want to succeed with BigCommerce then utilising Google AdWords, customer reviews and Bing / Yahoo search marketing will expertly boost your traffic both organically and non-organically. Alongside more traditional marketing methods like Email Marketing you will see a huge uptake in the growth of your site.

Getting ahead of your competition

By utilising the shopping comparison sites, you can stay one step ahead of your competition and keep your prices competitive.

The Analytics tab will give you an in-depth look at what your consumers are purchasing, which pages convert best, the conversion rates between platforms, and a purchase funnel detailing how many visitors ultimately end up becoming customers. All useful information which, when properly managed, can increase the efficiency of your business.

BigCommerce can also enable you to offer an Omnichannel experience to your customers, by integrating all your selling platforms onto one system, making it much easier to manage, and finally you can adapt you user experience with add on apps to customise and personalise your site, whether you want to perform account management or have live-chat as an option so that you can communicate in real time with customers, then you can!

So, if you want to become a boss at BigCommerce then it’s simple, simply make use of all the tools at your disposal! Then when you have mastered their use and adapted them to best suit your business, will you be most ready to beat your competition and get ahead of the curve.

Some additional features you might not be aware of:

Still Not Sure?

Here are some testimonials from users of BigCommerce;

On the eCommerce conversion rate, our mobile rate went up 49%, desktop went up 134% and tablet went up 135%.

Our mobile revenue went up 120%, desktop went up 22% and tablet went up 77%.

Overall, we had a 207% increase in revenue and a 71% increase in eCommerce conversion rate.

BigCommerce powers tens of thousands of businesses across the world and processes billions of dollars’ worth of transactions, so it’s worth considering for your eCommerce platform.

As with every online store, it’s only as good as the back-office application that powers it. If you’d like to learn more about how Khaos Control Cloud integrates with BigCommerce and how our Cloud ERP can help you smash your competition, sign up now and get your first 30 days free.


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